Project Proposal

UAL Awarding Body – Level 3 Extended Diploma
Project Proposal – FMP Y2.



Candidate Name: 
Emma Jay Davidson
Candidate Number: 10665447
Course: Graphic Design, Illustration, and Game Arts – Illustration Pathway
Project Title: Literary Latibule


Section 1: Review

Throughout my time at college, I have experimented with many new mediums and processes. I have fallen in love with painting with acrylic and watercolour, doodling intricate little details, creating landscapes, and creating patterns and textures using lines and shapes.

These are all aspects I would love to bring into my FMP, however, I would also like to experiment and play more with some things I only got to experiment with briefly in the course.
Some of those things are one, two, and three point perspective drawings; mixed media pieces; screen printing; hand-drawn typography; drawing from life; creating my own textures; collage; and photo manipulation.

I would also like to collaborate with somebody else in GIGA during this project – perhaps somebody from Graphic Design to help me come up with typographic solutions.
I have always stayed somewhat in my comfort zone during my projects at college, but for my FMP I really want to push the boundaries of what I think I’m capable of.


Section 2: Project Concept

My initial inspiration for this project came from my Mom while we were discussing books. She told me that she could never visualise places, things or people described in fictional novels she read, which lead me to thinking that a lot of people probably have this same issue. Personally, I have such a vivid imagination and love for books that I don’t have any trouble visualising those things, so I would love to share that vision I have with other people.

I know many of my peers probably won’t have the same issue as my mother because they, like me, are creative individuals with vivid imaginations. However, after some discussion with them, they reassured me that as artists they would love to see another artist’s rendition of what a certain entity may look like, as it can be a form of inspiration, or even just something to admire. It was also noted that if I took requests for books to illustrate from, it would make my project more personal and a lot more appealing to many people.

enhanced-buzz-7182-1372110355-13.jpgUpon delving further into this idea, a huge personal inspiration for this project stemmed from two things – Harry Potter by JK Rowling, and Ready Player One by Ernest Cline. Each version of the books I own are illustrated covers (Potter by Mary Grandpré, and RPO by Whiskey Tree), and every time I set the respective book down after reading I would find myself admiring its cover. The idea that everybody envisions written word in such different ways is fascinating to me, and I would love to be a part of that.

Artwork: Mary Grandpré – “Diagon Alley”


Section 3: Evaluation

This is a project where I am really stepping out of my comfort zone and doing something that I think is a pretty crazy feat, for myself at least. However, it is the concept that I really clicked the most with while I was brainstorming, and so I know I will have the drive to see it through and enjoy creating it throughout.

I have a lot of worries about potential problems cropping up, such as issues with using mediums and techniques I’m not well-versed in using – for example, the one/two/three point perspective, bringing together a mixed media piece, and working with new paints like gouache. However, I have been quite thorough with my time planning in this project (something I am usually not so good at doing!), so I am hoping to give myself enough leeway to play, make mistakes, and embrace them in order to create some beautiful pieces.

In this project I’m focusing less on everything being “perfect”, and more on expressing feeling and emotion the text evokes in me through my selection and use of mediums.



Sources Used:

Hall, E. (2013). 16 Rare “Harry Potter” Illustrations From The Books’ Artist. [online] BuzzFeed. Available at:
<https://www.buzzfeed.com/ellievhall/16-rare-harry-potter-illustrations-from-the-books-artist?utm_term=.tj1Y7720Vg#.yaOQBBYDvd> (Accessed 16 Mar. 2017)